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Brand Manager Sport Performance Southern Europe

País : España España

Comunidad Autónoma : Cataluña

Provincia : Barcelona

Población : Cornellà de Llobregat

Categoría : Comercio

Tipo de contrato : Indefinido

Jornada laboral : Completa

Descripción de la compañía

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
- Define and deliver consumer focused, data driven marketing strategy and activity to support the Brand and business growth for the PUMA Southern Europe business.
- Be an inspiring brand guardian with excellent project management and sport culture marketing know-how and provide strong vision and leadership to advance the Performance business unit locally.
- Be best-in-class in digital, delivering full funnel campaigns that connect with audiences and include touchpoints such as Brand, PR, social media, partnerships, assets activation and consumer experience.
- Maintain a strong awareness of consumer trends and youth culture, providing unique and creative solutions using this knowledge, to reach new audiences and build brand love and affinity.
- Manage Marketing 'go-to-market' business updates, including evaluation and analysis of all marketing efforts, identifying key learnings and best practice for future planning.
- Work with SportsMKT & Commercial teams to evolve seasonal strategy and practice, aimed to elevate the brand and drive awareness, engagement, and conversion with target consumers.
- Manage, develop, and empower direct reports.
- Budget planning and management.
- A growth mindset, with entrepreneurial spirit and energy.
- Consumer obsessed, creative, and culturally considerate; in-depth, authentic interest and knowledge of sports, trends, and influences.
- Deep understanding and experience with media, digital and social channels.
- Excellent planning and organisation, with an ability to prioritise.
- Charisma and commitment to delivering innovation and compelling campaigns.
- Commercially minded, with budget management experience and attention to detail.
- Proven experience (at least 5 years) in Brand Marketing and a proven ability in delivering fully integrated campaigns.
- Personable and a strong networker; excellent at building and maintaining relationships.
- Excellent communication skills; articulate, efficient, and concise. Strong verbal and written communication.

Descripción del puesto

- Define and deliver consumer focused, data driven marketing strategy and activity to support the Brand and business growth for the PUMA Southern Europe business.
- Be an inspiring brand guardian with excellent project management and sport culture marketing know-how and provide strong vision and leadership to advance the Performance business unit locally.
- Be best-in-class in digital, delivering full funnel campaigns that connect with audiences and include touchpoints such as Brand, PR, social media, partnerships, assets activation and consumer experience.
- Maintain a strong awareness of consumer trends and youth culture, providing unique and creative solutions using this knowledge, to reach new audiences and build brand love and affinity.
- Manage Marketing 'go-to-market' business updates, including evaluation and analysis of all marketing efforts, identifying key learnings and best practice for future planning.
- Work with SportsMKT & Commercial teams to evolve seasonal strategy and practice, aimed to elevate the brand and drive awareness, engagement, and conversion with target consumers.
- Manage, develop, and empower direct reports.
- Budget planning and management.

Perfil

- A growth mindset, with entrepreneurial spirit and energy.
- Consumer obsessed, creative, and culturally considerate; in-depth, authentic interest and knowledge of sports, trends, and influences.
- Deep understanding and experience with media, digital and social channels.
- Excellent planning and organisation, with an ability to prioritise.
- Charisma and commitment to delivering innovation and compelling campaigns.
- Commercially minded, with budget management experience and attention to detail.
- Proven experience (at least 5 years) in Brand Marketing and a proven ability in delivering fully integrated campaigns.
- Personable and a strong networker; excellent at building and maintaining relationships.
- Excellent communication skills; articulate, efficient, and concise. Strong verbal and written communication.

MARKETINGBRAND MANAGER SPORT PERFORMANCE SOUTHERN EUROPECornellà de Llobregat, Spain
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
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