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SEO Specialist

País : España España

Comunidad Autónoma : Cataluña

Provincia : Barcelona

Población : BARCELONA SMART WORKING

Categoría : Marketing

Tipo de contrato : Temporal

Jornada laboral : Completa

Experiencia : 2 - 5 años

Descripción de la compañía

ALOHAS is a Barcelona-based fashion-forward brand that uses sustainable production and encourages responsible shopping through an on-demand business model. We adapt to the latest trends by launching monthly drops embracing elevated styles and customers receive their purchased items approximately six to eight weeks later.
Video presentation:
https://www.elle.com/es/moda/tendencias/a33322070/zapatos-sandalias-alohas-firma-espanola-video-elle-inside/

HOW IS WORK WITH US:
ALOHAS offers more than fashion: a responsible shopping experience and the chance to participate in the fight against overproduction in the industry. Working at ALOHAS is enjoyable while still demanding. It is a place where we take pride in learning from one another and strive to embody sustainability as a way of life beyond the workplace. All in all, we love what we do, and it shows!

BENEFITS AT ALOHAS
You will be part of an innovative Spanish startup
You will work in a young, creatively, proactively, with good communication and a high level of the energy team
You will have a flexible schedule
You will get special employee discounts on our products
Our office is in the heart of the city 10 minutes walk from Paseo de Gracia
We take care of the coffee and fruit in the office
We take care of the happiness and the professional growth of our workers

Descripción del puesto

About The Role

We are looking for creative yet strong analytical individual who will manage ALOHAS' search strategies and optimization efforts, helping the content team generate content that drives organic traffic and builds site authority in the publishing space.

This person would act as both an editor and a strategist, doing hands-on optimization edits for our site content while pitching and creating content strategies for different channels. S/he would train and inform best practices and strategies that promote strong storytelling with an increase in SEO traffic, search visibility and keyword ranking. This person is knowledgeable in journalism best practices, search optimization and user experience, data analysis, VMG content and the tech industry as a whole. S/he follows the news closely and is knowledgeable on current events. S/he understands both data and web-writing and is able to motivate and train the editorial team and lead us to success.

What You’ll Do
  • Building and prioritizing technical and content SEO roadmaps in collaboration with Growth and Brand Teams
  • Guide copywriters on SEO and UX best practices to maximize search visits on news stories
  • Create SEO strategies to maximize organic traffic
  • Elevate ALOHAS’ presence in Google search as a resource for and an authority on world news
  • Do hands-on optimization for stories published in the site and reoptimize old content, as needed
  • Identify up-and-coming moments to pre-plan search content around news events
  • Create content strategies for live events and big news moments as they unfold, pitching and optimizing content in real time
  • Analyze and communicate metrics related to search traffic and keyword performance to the larger editorial team

Perfil

Requirements
  • Candidate must have 3+ years of hands-on SEO experience, including keyword research, content optimization, link building, and knowledge of on- and off-page SEO best practices
  • Candidate should have experience using Google Analytics and other data analytics platforms
  • Candidate must be a team player who is enthusiastic, adaptable to change, very organized, and skilled at multitasking
  • Candidate should have experience in journalism best practices and ethics
  • Someone with experience both in digital-writing or working with a digital editorial team and experience in data analysis and research.
  • Adept in technology and web applications (Excel, Parse.ly, SEMrush, Google Analytics, and Webmaster Tools will be used frequently in this role)
  • Experience working within a news organization or as a journalist is a plus


To Be Successful Here You Are
  • Someone who enjoys problem-solving in an ever-changing environment
  • Ready to take on more work and assist others
  • Someone patient who is confident in their ability to teach SEO to others
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Ofertas de empleo

SEM Manager

INDICOM BRANDS
| Indefinido | Madrid

Acceso exclusivo para los profesionales de la moda, el lujo y la belleza.

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